Advisory Panel > Sheila Campbell

Our Window to the World

3 Mar 10
 
Our Window to the World

Did you came across the Down Syndrome Centre through the ‘window to the world’ we created with www. downsyndromecentre.ie?

If so, then you have been helping us to achieve our main objective in creating the site  – getting your attention. But in addition, I hope we have also managed to pass on information, to bring positive stories, and to relay news and support.

Some of the developments that have occured around our site have amazed even me (!) and our expectations for what it might  achieve have been surpassed. As the Down Syndrome Centre, our identity is not linked to any one country and as we appear high-up on Google, many people presume we are a centre local to their geographical position. So, no we do not have information leaflets in Bangledeshi and can not recommend a local service centre in Atlanta but what we can and are providing (I hope you agree with this statement) is quality information on aspects of caring for children with Down syndrome that transcend language  and country borders.

You might be surprised to learn that, on a monthly basis, the site generates traffic figures of over 6,000 hits from countries worldwide with the top ten in the last month breaking down as follows:

Ireland (2005), USA (1,400), UK (1354), Canada (277), Australia (121) and  after that double figures for India, Slovakia, Malaysia, Spain and the Philippines!  71% of these are first time visitors. 

 Links to our advisor blog are retweeted and set out to mailing lists regularly and that window on the world we started out to create begins to take on balcony proportions! With that comes the knowledge that when people email us from Egypt  and India, we know that our website service is a very effective way to bring information to people in less developed country’s where it can be thin on the ground. The wonderful web at work!

I tell you this as we launch a redesign of our homepage – active today for the first time. With so much going on, we needed more space and functionality which I hope we are delivering.

But what does surpise me is that of the 2005 Irish visitors in the last month, 1,500 of these are Dublin based. It obviously signals that we have work to do is awakening the rest of the country to the value of our services.

To end then, I hope you gained a little insight into the reach of our site and I hope you enjoy the new frontpage design and other elements which we hope to add shortly.  And of course, let me know if you have any suggestions.

© Sheila Campbell, DSC 2010.

 

Got a question for Sheila Campbell? If so, drop her an email here.

 
 
 

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