I Could Be
Nov 29, 2018 by



DSC ‘I Could Be…’ Campaign for World Down Syndrome Day 2019


The Down Syndrome Centre is creating a brand new awareness campaign for World Down Syndrome Day 2019. The campaign is called ‘I Could Be..’ and aims to promote the message that while children with Down syndrome have lots of potential they need the right supports, services and opportunities to enable them to unlock that potential.


‘I Could Be’ is about recognising the valuable contribution people with Down syndrome can make to society and in particular about recognising and valuing the skills, talents and unique perspectives that people with Down syndrome can bring to a profession. It’s about supporting career opportunities for people with Down syndrome and opportunities to develop and progress in life.



Our plan is to take photos of approximately 18 children with Down syndrome (aged 6-16) and convert the portraits into life sized images to be displayed in various locations around Dublin city centre on World Down Syndrome Day (21st March 2019). The images will capture the child’s name, age and an ‘I Could Be…’ message e.g. ‘I could be an Actor / Graduate / Fireman / Artist / Teacher etc – we will also place the profession on the reverse of the image to raise curiosity.


Call to Action

If you are interested in your child taking part, please send the following details to Lorraine before Friday 21st December 2018 to lorraine@downsyndromecentre.ie :


1. Your child’s name and age

2. A current photo of your child

3. A short piece about your child’s personality, hobbies and interests

4. Your contact details – best email address and phone number to contact you on



We will create a new ‘I Could Be’ section on our website under Campaigns which will contain information about the campaign, the children’s portrait photos and a short piece about each child.

We plan to promote the campaign on all of our social media platforms – Facebook, Twitter, Instagram and Youtube – and through the media.


If you would like more information or have any queries please call Lorraine on (01) 661 8000